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OMNIVISION’s OV16825 CameraChip[#trade] Sensor Featured in Main Camera of Gionee’s ELIFE E7 Flagship Smartphone
Dec 17, 2013


SANTA CLARA, Calif., — December 17, 2013 — OMNIVISION Technologies, Inc. (NASDAQ: OVTI), a leading developer of advanced digital imaging solutions, and Gionee Communication Equipment Co. Ltd., a top-tier smartphone manufacturer in China, announced today they have jointly developed a next-generation 16-megapixel camera for Gionee’s flagship smartphone. Utilizing OMNIVISION’s OV16825 CameraChip™ sensor, the ELIFE E7 smartphone camera can capture 16-megapixel burst photography and ultra-high definition video. This level of camera performance puts the ELIFE E7 at the leading edge of high performance camera-centric smartphones.

“By utilizing our OV16825 CameraChip sensor, Gionee has produced a smartphone that delivers striking imaging results,” said Raymond Wu, president at OMNIVISION. “OMNIVISION continuously strives to work with technology partners like Gionee that share our passion for innovation and exceeding consumer expectations. We’re delighted to see the OV16825 built into a cutting-edge smartphone like the ELIFE E7.”

“The ELIFE E7 smartphone achieves its high level of performance by utilizing the industry’s most innovative component technology,” said Lu Wei Bing, CEO of Gionee. “This smartphone reflects Gionee’s deep understanding of customer needs, as well as its close ties with world class technology leaders like OMNIVISION. Gionee is constantly looking for new ways to drive innovation through collaboration.”

The 1/2.3-inch OV16825 is capable of operating in full resolution 16-megapixel video at 30 frames-per-second (FPS), 4K2K (3840 x 2160) video at 60 FPS, and 1080p HD video at 60 FPS with extra pixels for electronic image stabilization (EIS). Additionally, the sensor features an on-chip scaler, and supports 16- megapixel high-speed photography, allowing users to capture multiple high-resolution frames in rapid succession. The sensor’s 1.34-micron OmniBSI-2™ pixel delivers exceptional low-light performance.

The OV16825 is currently in volume production.

Safe-Harbor Language
Certain statements in this press release, including statements regarding the expected benefits, performance, capabilities, and potential market appeal of the OV16825are forward-looking statements that are subject to risks and uncertainties. These risks and uncertainties, which could cause the forward-looking statements and OMNIVISION’s results to differ materially, include, without limitation: potential errors, design flaws or other problems with OV16825, customer acceptance, demand, and other risks detailed from time to time in OMNIVISION’s Securities and Exchange Commission filings and reports, including, but not limited to, OMNIVISION’s annual report filed on Form 10-K and quarterly reports filed on Form 10-Q. OMNIVISION expressly disclaims any obligation to update information contained in any forward-looking statement.


OMNIVISION is a global fabless semiconductor organization that develops advanced digital imaging, analog, and touch & display solutions for multiple applications and industries, including mobile phones; security and surveillance; automotive; computing; medical; and emerging applications. Its award-winning innovative technologies enable a smoother human/machine interface in many of today’s commercial devices. Find out more at

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