More than ever, consumers are relying on their smartphone cameras to capture and share life’s moments: selfies with friends, children’s birthday parties, sporting events, travel experiences… the list goes on. As the smartphone replaces stand-alone cameras as consumers’ camera of choice, the bar has been raised significantly for imaging technologies.
OmniVision’s advanced digital imaging solutions enable smartphone suppliers to deliver professional-grade cameras into the hands of consumers.
It is now standard for mobile devices to come equipped with two cameras: the user-facing camera and the world-facing camera. Trends in social media are driving increased consumer use of selfies for conveying people’s life stories to their social circles. They want user-facing cameras to capture not only their own image, but also group photos, including their surroundings, which requires expanded field of view and improved lighting.
It is now standard for mobile devices to come equipped with two cameras: the user-facing camera and the world-facing camera. Trends in social media are driving increased consumer use of selfies for conveying people’s life stories to their social circles. They want user-facing cameras to capture not only their own image, but also group photos, including their surroundings, which requires expanded field of view and improved lighting.